Job Purpose:

To drive sales growth and enhance brand visibility through strategic marketing initiatives and direct sales engagements. The role is focused on promoting footwear products, identifying new markets, and managing client relationships across retail and wholesale channels.

Key Responsibilities:

• Develop and implement sales and marketing strategies for footwear products.

• Identify and engage potential retail and wholesale clients to expand market reach.

• Plan and execute promotional campaigns, both online and offline, to boost product visibility.

• Manage the company's presence on social media and e-commerce platforms.

• Maintain relationships with existing clients and handle inquiries, orders, and after-sales support.

• Conduct market research to analyze trends, customer preferences, and competitors.

• Prepare regular sales reports and track performance against targets.

• Collaborate with production and design teams to align marketing strategies with product lines.

• Represent the company at trade shows, exhibitions, and client meetings.

Key Requirements:

• Bachelor’s degree in Marketing, Business Administration, or a related field.

• At least 3 years of experience in sales or marketing, preferably in fashion, retail, or consumer products.

• Strong communication, presentation, and negotiation skills.

• Proficiency in digital marketing tools and social media platforms.

• Ability to work independently and meet sales targets.

• Experience with CRM and sales tracking tools is an advantage.

Core Competencies:

• Sales and negotiation skills

• Market and customer orientation

• Digital marketing awareness

• Team collaboration and adaptability

• Creativity and brand positioning